GROUNDS FROM ABOVE DESKTOP CASE STUDY
"I love coffee not only for the taste, but it also gives me energy for the day."
BRIEF
Grounds from Above is a coffee subscription service. Coffee , either beans or grounds, are sent in intervals of weekly, bi-weekly, or monthly based on the user's taste pallet.
METHODOLOGIES
User Interviews, Personas, Competitive and Comparative Analysis, Surveys, Personas, Sketching,
Wireframes, and Branding.
TOOLS
Sketch, Adobe XD, Illustrator, Photoshop, Powerpoint, Microsoft Word, InVision, and more importantly Pencil and Paper.
Competitive Analysis
Survey Results
Personas
Research and Analysis
Through User Interviews, Survey Questions, and Research this information helped create these personas. One even based on a potential user. With this research, we can help identify problems user's are facing in their everyday life. With these issues in mind, we can craft solutions when creating a new desktop application.
Ideation
Grounds from Above is a coffee subscription service. Coffee, whether beans or grounds are sent in intervals of weekly, bi-weekly, or monthly based on the user's taste pallet. Through Research, such as competitive analysis, User Survey's, and also Interviews I could come up with pain points, opportunities, and goals a user has. That Research provided solutions to these pain points and opportunities.
User Journey
Iteration
Testing Paper Wireframes
Lo-Fi Wireframes
Tone
Mockup
